This famous logo is extremely clean and simple but this arrow might not look like more than a smile to you. Before, coming to any conclusions I would like you to know the concept behind this…it says that amazon.com has everything from a to z and it also represents the smile brought to the customer’s face.
— 25 logos with hidden messages – Amazing Graphic Designing tricks! | Graphic Design Blog
Holy fuck, I never realized the A-Z bit there. I always thought it was a poorly drawn smile. There’s 25 more there, about 15 of them are as eye opening as this one.
Favorite This!
Yeah, this one makes sense. I just never thought of it until today.
The Toblerone one blew me mind. Cool article and killer webblog.
I had to look at the Fed Ex one for a while before I saw the arrow.
A->Z
How did I not pick that up.